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Advertisement is all about being creative and it's creativity. Advertisements nowadays, plays an important part in our daily life, we get to know about so many products, services, information, knowledge from the advertisements. Advertisements informs us about the various events (social, cultural, etc.) Which are happening around us. Advertisements also informs us about the new products available in the market, it also helps us in choosing the product, etc.
From a producer's point of view, advertisement is something creative because creativity can be deciding the factor in this age of competitive world. For example- there are two mobile manufacturers and they both want to advertise about the unbreakable glass of the mobile, now one company is advertising it as even if the mobile falls down from pocket it won't break ; whereas the second company is advertising it as even if an elephant stands on the mobile phone then also it won't break. In this case, the second company's advertisement is more creative and it is likely to be remembered more by the customers leading to more sales for the second company.  It is all on the advertisement that whether the consumers or the audience will get affected by the advertisement or not, I.e., the advertisement needs to be much creative than the product, service, goods. If the advertisement is for any particular type of person or we can say for a target audience, then the advertisement should be based or focuses on that particular type of target audience so that they should get affected by the advertisement and get that product or service. There is logical process of advertisement on the audience, which is as follows-:
AIDA- an advertisement draws attention , creates interests, converts interests into desire and desire into action. But the advertisement should be based on complete and true information. Each and every advertisement is a piece of information to the listeners, viewers, and readers.
Shivika mishra

Bhul bhullaiya

Bhul bhulaiya
It's also known as bada imamabada and "lybrinth" situated in Nawabo ka sheher "LUCKNOW", India. It was built by Asaf-ud-Daula, nawab of Awadh in 1784. There is also a mosque known as Asifi masjid and a bowli. You have to cross two gateways to reach the main hall.It is said that there are 1024 ways to reach the terrace but only one to come back. It is an accidental architecture.The main imambara consists of a large vaulted central chamber containing the tomb of Asaf-ud-Daula. At 50 by 16 meters and over 15 meters tall, it has no beams supporting the ceiling and is one of the largest such arched constructions in the world.The roof of Imambara is made up from the rice husk which make this Imambara a unique building.There is also a blocked tunnel passageway which, according to legends, leads through a mile-long underground passage to a location near the Gomti river. Other passages are rumoured to lead to Faizabad , Prayagraj, Agra and even to Delhi. They exist but have been sealed after a period of long disuse as well as fears over the disappearance of people who had reportedly gone missing, while exploring but still the reality has not been checked.

Farak to padta nhi ab tumhe

Haa mujhe pta hai tumhe farak nhi padta ab,
Mai maru ya jiyu janna bhi nhi ab to tme ye,
Pehle to itna pyaar krte th tm hmse,
Mere bina sochne se bhi darte th tm,
Ab to tmare zuban pe bhi kisi aur ka naam hai,
Tumhare dil me basa bhi ab koi aur hai,
Hum to bewajah pareshan ho rahe th ki tm kaise ho,
Tme dekh kr lga bht khush ho ab tm,
Zarurt nhi rahi hai ab tmko hmari,
Soch rhi hu bht door chali jau ab tmse,
Sapno me bhi na dikhu ab mai tmko,
Bhul jau sabko yaha is duniya me,
Bhula du apni bachpan ki yadein,
Tod du vo sare adhoore jhuthe ankahe vadein,
Bhul jau mai hu kaun,
Tum to bhul gye hi ho,
Jud kisi aur ke sath gye hi ho,
Apne dhun me mast ho hi tm,
To mai q tumhe pareshan kru,
Bematalb bewajah tumhari khushiyo ko kyu tabaah karu,
Door jana hi ab shi hai,
Khyaal rkhna tum ab apna aur apne apno ka,

Kashmiri chai

Kashmiri chai
The name kashmiri chai tells it all. It is also known as noon chai, sheer chai, gulabi chai, pink chai and also by various names. "Noon" in kashmiri language is known as "salt". "Sheer chai" is a Persian word which means "milk tea". It is pink in colour. It is made from a very special type of green tea leaves found in kashmir valleys, known as "gun powder". People in kashmir add dryfruits in it like - cardamom , pistachio , cashew , almonds , etc and some other spices like cinnamon . It is very helpful for the people living in cold areas like kashmir. The ingredients used in making the tea make the body temperature of the people low as it helps in good blood circulation. Kashmiri chai leaves are more expensive than the other varieties.  The very important ingredient in making this tea is "salt" instead of sugar i.e; it is known as "noon chai" . But many people now add sugar in it. It looks very creamy, buttery texture, pink in colour, spicy salty. The particular color of the tea is a result of its unique method of preparation and the addition of soda.The Kashmiri Pandits more commonly refer to this chai as "Sheer Chai." The Kashmiri Muslims refer to it as "Noon Chai" or "Namkeen Chai" both meaning salty tea.Noon Chai or Sheer Chai is a common breakfast tea in Kashmiri households and is taken with breads and dry fruits. Often, this tea is served in large "samovars" (heated metal container traditionally used to heat and boil water ).